Over the last few years Florida Real Estate has been on a run.
As supply creeps up, grabbing the attention of buyers takes Strategic Pricing, Elevated Marketing and a professional Real Estate Advisor.
Selling your property also takes extensive preparation prior to taking any photos or videos.
If you are considering selling we would love to share our successful strategy with you.
With over a decade of experience in real estate, Alexis Smith-Frady brings a refined, full-service approach to the luxury property market along Florida’s Gulf Coast. Known for her professionalism, discretion, and deeply personal client relationships, Alexis specializes in helping discerning buyers and sellers navigate pivotal transitions — whether downsizing, relocating, or settling into the next chapter of life. Originally from Michigan’s Upper Peninsula, Alexis moved to Florida in 1993 and is a proud graduate of the University of Florida, where she earned her Bachelor of Science in Food Science and Human Nutrition. Her early career in medical sales and mortgage lending shaped her keen ability to listen, advise with empathy, and anticipate needs — qualities that now set her apart in high-stakes real estate negotiations. Now based in Sarasota and Manatee counties, Alexis has developed a nuanced understanding of the area’s most desirable neighborhoods, golf communities, and coastal enclaves. She and her team are known for curating seamless experiences for clients, offering tailored staging, strategic marketing, and white-glove service from start to finish. A mother of three and a devoted wife, Alexis also shares her passion for family, travel, and intentional living on her lifestyle platform, The And Life — a blend of elevated living, natural wellness, and the joy of choosing “and” over “either/or.”
"Alexis is a very driven individual who takes pride in client satisfaction. She knows her market and can deliver the knowledge that a buyer or seller needs to make an educated decision."
"Alexis is awesome hands down!!! Very patient, understanding, and responds promptly to calls and emails. She helped me find an amazing home for my girls and I. If you're looking to buy or list a home I HIGHLY recommend her!"
"Alexis was awesome. Very professional and knowledgeable. She went out of her way to help us find our dream house on the water. I would never hesitate to recommend her!!"
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