Alexis Smith-Frady is known for her elevated approach to real estate—where strategic expertise meets genuine connection. As the founder and lead agent of the team, Alexis has built her business on trust, thoughtful guidance, and an unwavering commitment to excellence. Her refined eye for presentation, design, and storytelling has positioned her as a go-to advisor for discerning sellers and buyers along Florida’s Gulf Coast.
With a strong background in luxury marketing and property preparation, Alexis has helped countless clients maximize their home’s value and appeal, often transforming complex transactions into effortless experiences. Her clientele ranges from local professionals to out-of-state families seeking a seamless relocation to the Sarasota area.
Beyond real estate, Alexis is the founder of a creative lifestyle and travel brand, The And Life, where she shares insights on elevated living, intentional travel, and family life. This blend of creativity and strategy gives Alexis a unique advantage—allowing her to tell the story of each home with sophistication and authenticity.
Known for her integrity, poise, and personal touch, Alexis leads her team with the same philosophy that guides her business: that luxury is not a price point, but a level of care.